In: Media
San Diego Conference Guide: Your Guide to Navigating ‘America’s Finest City’
Welcome to San Diego! If you’re here for business, then you’re probably aware that it’s one of the top life science…
Read MoreGlobal Science Marketing: Expanding Your Presence Across the Globe
With online communities and communication across labs increasing, science companies find themselves crossing national borders to establish an international presence. There…
Read MoreUntapped Marketing: Corporate Sponsorship for Charity Events
Sponsoring an event for a charitable organization can be a powerful way to raise brand awareness, create positive press, and build…
Read MoreChemchella 2016 Recap
Good music, good food, good drinks and puns. Is there a better way to celebrate the friends of Chempetitive Group? We…
Read MoreSecrets of Tradeshow Marketing for Life Science Events
Gone are the days when you could pop up a tradeshow booth, hand out cheap tchotchkes and reel in the leads….
Read MoreContext Is Everything: Lessons in Advertising, Media Planning and Buying
One of the “newer” and most talked-about paid media planning and buying practices is contextual advertising. At its core, it has…
Read MoreWhat’s Hot at AACC Clinical Lab Expo 2016: Talking Points for Laboratory Medicine’s Premier Event
The American Association for Clinical Chemistry (AACC) is holding its 68th AACC Annual Meeting & Clinical Lab Expo at the Pennsylvania Convention…
Read MoreGoing to BIO? Top 5 Things to Do While You’re in San Francisco
The BIO International Convention brings together more 15,000 biotechnology and pharma leaders for several days of intensive networking to discover new…
Read MoreThe Road to Analytica 2016
Location: International Congress Center München (ICM) Foreigners dub Munich “the city of laptops and Lederhosen,” with its thriving tech industry juxtaposed…
Read MoreThe Fine and Specialty Chemical Industry Takes New Orleans by Storm
Chempetitive Group participated in InformEx 2016 in New Orleans, February 2-4. For more than 30 years, InformEx has brought together decision…
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