We live for integrated life science and healthcare marketing. It’s actually all we’ve ever known. From chemistry to pharmaceuticals, biotechnology to medical devices and diagnostics, we understand the evolving landscape. We speak the languages. And we draw purposeful paths to success. Together, let’s do what matters.
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Who we are
We’ve nurtured the life sciences for 15 years and witnessed the industry blossom into something magnificent.
Entrepreneurs are talented at doing many things, and they like to move fast. But sometimes, their eagerness to innovate and substantial appetite for risk can lead to costly errors when it comes to using, protecting, and enforcing a trademark.
Below are five common trademark-related mistakes that I’ve seen entrepreneurs make over the years and how they could have avoided them.