life science and healthcare
content marketing


This magical concept of content marketing and inbound SEO shouldn’t be a new concept to anyone. Everything we do in marketing communications is based on understanding the audience and creating meaningful user experiences through relevant content development, delivered at the right time. Content is a conduit to attract a new audience, build reputation and credibility or influence conversion rates. Content drives decisions. And, it should be the cornerstone of your inbound marketing strategy. Whether you are communicating to customers, researchers, providers, genetic counselors, or patients, we build and execute content marketing strategies that convey value and guide the customer journey from awareness to brand loyalty.

Not content with your content? Let’s talk about your strategic need for the creation, publication and distribution of targeted content.  

OUR CONTENT MARKETING SERVICES

  • Content Marketing & Development
  • Audit and UX Strategy
  • Inbound Marketing Strategy
  • Social Media Strategy
  • Buyer Persona Development
  • Web Page SEO Strategy
  • Article & Blog Content
  • DATA-DRIVEN TARGETING
  • Web Content
  • White Papers
  • Webinars
  • Email Campaigns
  • Editorial Calendars
  • Digital Ad Content

Everyone loves a good story. We’re in the business of bringing our clients’ stories to life in an impactful and measurable way.

Take a look at our work

10 Important Mustaches in Science

10 Important Mustaches in Science

During the month of November at CG Life, we like to celebrate Movember in style. As many of our employees ... More >
Doctor drawing vaccine from a vial using a syringe

mRNA Vaccines: What You Need To Know

Previously, we discussed how fear of the unknown leads to reduced trust in science, while also explaining how effective scientific ... More >

think HOLISTICALLY

We’re more than a content marketing agency. We’re an integrated life science and healthcare marketing and communication agency that approaches all our client work holistically. We bring together the collective brains from our multidisciplinary team to focus on your challenges from a wider and integrated perspective rather than from a single capability function.

Market Intelligence | Brand Strategy | Public Relations | Creative | Digital Marketing | Content MarketingPaid Advertising