CG Life Launches 24/364 Brand Platform to “Keep the Light on for Rare”
Created by CG Life, 24/364 is a new cultural brand platform bringing year-round visibility to the lived experience of rare disease. Designed to extend the impact of Rare Disease Day, 24/364 will include a “day-in-the-life” video series profiling amazing families affected by rare diseases. Plans are also underway to hold the 24/364 Rare Disease Film Festival in early 2027, inviting amateur and professional filmmakers to share their stories with the world.
