Sustainability Meets Science: Three Examples from the Next Frontier of Sustainable Life Science Innovation
Everyone recognizes the pressure to achieve sustainability, but it can be a tricky goal to chase. In industries like healthcare and biopharma, where patients can live or die based
CG Life acquires Toolhouse, significantly expanding technology-enabled omnichannel capabilities
Acquisition doubles agency size, strengthening expertise in creating impactful digital experiences connecting with clinical and patient audiences
CG Life Unveils Brand Refresh “Shaped by Science”
CG Life, the integrated agency that blends strategic creative, marketing, digital, and communications with science, unveiled its brand’s next evolution: “Shaped by Science.
CG Life Honored as a Top 100 Healthcare Agency by MM&M for 5th Consecutive Year
CG Life was named one of the top agencies in the industry by MM&M (Medical Marketing & Media) again this year, reflecting the firm’s dramatic growth and expertise in
CG Life Partners with European PR/IR Agency MC Services
CG Life formed a strategic partnership with MC Services AG, a major European public relations and investor relations firm with a similar life sciences focus, to support biopharma
Content Is Key: Steps for Creating a Successful Marketing Strategy
Content is key when it comes to your brand's marketing, but there is a strategy to follow in order to be successful. In this blog, we discuss the steps you should take when creatin
How to Build a Strong Scientific Claim to Satisfy Skeptical Minds
Credibility is key. Our team of scientists and HCPs knows how to design experiments and scrutinize scientific data, which is invaluable when pitching media.
Juneteenth is an Opportunity to Listen, Learn, Reflect, and Understand
In observance of Juneteenth, CG Life will be closing our doors for a day to use the time to listen to one another, learn from history, and reflect. For more info, read this brief b
CG Life in Forbes: “Rebranding After A Company PR Crisis? Here’s How To Do It Right”
A total rebrand is necessary when a crisis has so tarnished the reputation of a company or product that there is no chance of recovering brand loyalty or affinity. In other words,