Magnify Your Marketing and Public Relations with a Strategic Editorial Calendar
The media landscape is extremely noisy, yet your job is to figure out how to generate visibility for your organization. So, how do you set your company up for maximum media coverag
5 Things Sales Teams Can Do Right Now to Help Marketing Efforts
Sales teams can utilize their additional bandwidth and their skillset to make marketing efforts more effective and helpful to potential customers. Here are 5 things your sales team
How to Put Science Under Scrutiny: A Guide to Critically Evaluating Information
At CG Life, we have to tackle new scientific topics on a weekly, sometimes daily, basis. This blog post discusses different sources of scientific information and the tactics we use
Has the Global Pandemic Changed Science Communication Forever?
Turns out, a global pandemic brings both significant attention and change to the scientific community. Shocker, we know! As a result, has science communication changed forever? Yes
How to Make the Most of Virtual Trade Shows, Events, and Conferences
Virtual trade shows, events, and conferences are here to stay. Even still, it may be difficult to adjust to this growing form of virtual communication and networking. Get yourself
Sooo…How Exactly Does Life Science Research Work?
As science communicators we need to get creative to better engage audiences and connect them to science that surrounds our everyday lives. To put this to practice, we are excited t
How to Restore Trust in Science and Address Public Fear of the Unknown
The growing role of science and technology in public life has created a scenario where the scientific and medical communities can not afford to ignore public distrust. This post ex
For Many, Now is the Time to Listen
Public outcry in the wake of George Floyd’s death has left many businesses wondering about what their place in the conversation should be. To determine this, organizations must f
Forecasting Life Science and Healthcare Sales in a Post-Pandemic World
To better understand how how life science and healthcare sales have been affected by our new "normal," we sat down with a number of sales managers to hear their predictions for the
CG Life Makes MM&M Top 100 Healthcare Agencies: Time for Matching Tattoos?
We made MM&M's top 100 North American Healthcare agencies of 2020! Time for the team to get some matching tattoos!