• life events

July 2019

CG Life Volunteers Visit Ronald McDonald House in San Diego, Chicago

Teams from CG Life came together on July 25, 2019, to prepare warm, home-cooked meals for families staying at the Ronald McDonald House in both San Diego and Chicago. The efforts were part of the recently launched "CG Life Inspired" volunteering initiative designed to volunteer services, talents, and resources to drive change and give back to the community. Learn More
July 2019

CG Life Managing Partner Discusses Crisis Communications at Biotech CEO Summit

Every CEO is responsible for communicating the company’s vision through good times and bad. This leadership role involves managing the challenges, getting everyone on the same page, and managing perception among the financial community, the trade media, and stakeholders. In July, CG Life Managing Partner Erik Clausen co-led a session at the 2019 Biotech CEO Summit in Napa for how biotech CEOs should best manage their response to adversity. Learn More
June 2019

Women In Bio (WIB) and CG Life Co-host Chicago Networking Event

In June, CG Life opened its doors to more than 160 professionals from all sectors of the Chicago life science community to network and hang out in its event space and music lounge. Scientists, venture capitalists, entrepreneurs, medical writers, science journalists, university administrators, and pharma and biotech executives gathered to share their passion for healthcare and scientific innovation, and food, wine, and music. Learn More
May 2019

CG Life Senior Director Named a 2019 PM360 ELITE 100 PR Guru

Ken Li, Senior Director of Public Relations at CG Life, has been honored as one of PM360 ELITE 100 in the PR Gurus category. Now in its fifth year, the PM360 ELITE 100 represents the most influential professionals in the healthcare industry. PM360 is the premier information resource for marketing decision makers in the pharmaceutical, biotech, diagnostics and medical device sectors. Learn More
May 2019

CG Life Introduces New Volunteering Initiative

We strive to use our superpowers for good. That's why we recently launched "CG Life Inspired" - a new volunteering initiative designed to focus our volunteer services, talents, and resources to drive change and give back to our community. The ongoing program will begin with teams from CG Life coming together on July 25, 2019, to prepare warm, home-cooked meals for families staying at the Ronald McDonald House (RMHC) in both San Diego and Chicago. RMHC has been helping millions of families with sick children find comfort and support when they need it Learn More
May 2019

CG Life in Forbes: “Don’t Believe These 13 Myths About Partnering With An Agency”

Often, when a company hasn’t previously worked with an agency, there is a misconception that the agency will simply be a megaphone. That’s not how to get the best results from a strategic agency. Similar to an attorney-client relationship, the client company must share the good, bad and ugly in confidence to empower the agency to give their best recommendations and execution. Learn More
May 2019

CG Life Sponsors Inaugural Xconomy Awards – San Diego

CG Life will help celebrate the people, companies, and organizations that make San Diego’s life science, health and medtech communities thrive. These awards will highlight not just the region's life science leaders, but also the top innovators working at the intersection of tech and biomedicine. Find out who will take home the awards at the Gala on May 29, 2019, in San Diego. Learn More
April 2019

CG Life in Forbes: “15 Tips For Refreshing Your Business’ Brand Across Platforms”

As times change, so, too, must companies—and their branding. Indeed, the evolution of a company’s brand is often a good sign: It can mean that the business is growing, adding services or updating to stay relevant with an expanded customer base. A rebranding doesn’t have to mean a major overhaul. Sometimes a color palette refresh or a new content voice can make a big difference in how a brand is perceived. So what are some of the simplest ways a business can refresh its brand—and what are important considerations to cover first? Learn More
April 2019

CG Life in Forbes: “12 Leading Reasons Your Business’ Website Traffic Is Dropping”

These days, its online presence is a huge part of everyday business for most companies. A good website allows a company to connect directly with its customers, providing an easy method of communication and source of information and, for many businesses, a primary sales portal. As such, website traffic can be a great indicator of the current health of a business. Indeed, a sudden, sharp drop in a business’ website traffic is an unpleasant jolt and can be indicative of a bigger problem that needs to be addressed. Learn More