To Create Valuable Therapies for Patients, Biopharma Leaders Must First Create Corporate Value. Communications Can Help.
Strategic communications are a valuable tool for enhancing corporate value, helping companies to shape perceptions and mitigate risks with carefully crafted messages. In this artic
ARM Really Turned up the Heat at the 2024 “Cell & Gene: Meeting on the Mesa”
Cell and gene therapies have made incredible progress in the last few years, and represent an actively growing field. Here, we highlight how improved patient access, a focus on ind
Strategic Communications for Pre-Commercial Biopharma Organizations
Recent economic stressors are challenging the biopharma R&D pipeline, forcing many companies to make tough strategic decisions and unprecedented cuts to R&D programs. While we can
17 Key Biomanufacturing & Bioprocessing Terms to Know
In this blog, we’ll break down some of the key terms and concepts you’ll need to know to speak and write about biomanufacturing and bioprocessing.
A New Sheriff in Town—What Can the Life Sciences Expect from a Biden White House?
We’ve all had enough of talk of the past! Let’s look at what the future might hold for the life science industry – and its marketers – under the policy changes promised by
Looking Back at the Trump Administration’s Impact on the Life Science Industry
Four years ago, Erik Clausen, CG Life Managing Partner, predicted the Trump Administration's impact on the Life Sciences and it's marketers (like us). Find if he was right in this
mRNA Vaccines: What You Need To Know
mRNA vaccines offer a new approach that could allow scientists to respond more quickly and effectively to threats like COVID-19. This blog tells you what you need to know about thi
Magnify Your Marketing and Public Relations with a Strategic Editorial Calendar
The media landscape is extremely noisy, yet your job is to figure out how to generate visibility for your organization. So, how do you set your company up for maximum media coverag
Sooo…How Exactly Does Life Science Research Work?
As science communicators we need to get creative to better engage audiences and connect them to science that surrounds our everyday lives. To put this to practice, we are excited t
How to Restore Trust in Science and Address Public Fear of the Unknown
The growing role of science and technology in public life has created a scenario where the scientific and medical communities can not afford to ignore public distrust. This post ex